We opened our doors
Vernon Rudolph bought a secret yeast-raised doughnut recipe from a New Orleans French chef, rented a building in what is now historic Old Salem in Winston-Salem, NC, and began selling Krispy Kreme doughnuts to local grocery stores.
Birth of the Display Case
After the war, a showcase was designed for this space. The top served as the counter. Since cake doughnuts and cake sticks were made as well as yeast doughnuts, an attractive display could be made of the variety. The display case is a feature you cannot miss when entering our stores today.
While times had changed a lot, the company’s signature Original Glazed Doughnut stayed the same.
Bowtie gets Trademarked
The Krispy Kreme bowtie logo is trademarked with familiar green and red colouring.
First Retail Store
The first retail-only store is opened which brings the doughnuts out to the customer on the 180 curve production line. This first location is on High Point Road in Greensboro, NC.
Birth of the Hotlight
The ‘Hot Now’ light was developed. When the light is glowing it means we are making fresh doughnuts. So when you see the light, come in and try one of our signature Original Glazed® doughnuts hot.
1000 Stores Worldwide
We opened our 1000th store in 2015 in Kansas City, KS, USA. A massive milestone for the brand.
New Zealand Launch
Our famous doughnuts are now available in New Zealand. The new store opened February 2018.
We launched our brand new, record breaking Theatre Store in Blanchardstown.